At Communications Rebel, your purposeful story comes first.
I help individuals and businesses committed to social good tell their story.
Some people call it content marketing or building a brand. I call it raising your true voice.
In a noisy world, your story is the most powerful tool in your marketing toolbox – because your audience is craving a good story, an inspiring message, and a damn good reason to take action.
YOU are the reason people do business with you.
YOU are the reason people support you.
YOU are the reason people want to be part of your movement.
Nina will take care of all your communications needs with a sharp eye and a compassionate warmth. Look no further for a strategist and communicator that will help you chisel off the unnecessary and cut straight to the core of your authentic purpose. If you are looking for a rebel with a cause – join ranks with Nina. Your brand will be revolutionized and your true message will be polished to perfection.
Hello! I’m Nina.
I’m a brand storyteller and I champion people who are on a mission to change the world for the better.
I help individual change agents and social businesses raise their voice in a world that’s designed to silence them. My mission is to share what I know about brand storytelling with cause activists, rebels for good and impact entrepreneurs, and help them activate their purpose and create meaningful stories that will grow movements and bring about social change.
Stories have been at the center of my world as long as I can remember. Growing up in Germany, I started reciting my favorite Pixi books – small books for children – at age 3 because my dad had been reading them to me night after night. Later, I devoured a new Enid Blyton copy in the Famous Five series as soon as it was available in our small town book shop.
Landing my first internship at the local radio station in our city at age 16, I became hooked on the idea of telling stories for a living. Studying English literature and communications at the Heinrich-Heine-University in Düsseldorf lead to more journalism internships and later freelance work as a journalist. I was ambitious and lost in equal measure as I wasn’t sure how to use my voice to make a difference.
Since I didn’t have a grand master plan for my career upon completing my master’s degree, I whole-heartedly jumped on projects that inspired me and challenged me. In my mid-twenties, I was a freelance news contributor to the largest daily newspaper in Düsseldorf, the Reinische Post. I landed an internship with the ZDF televion studio in Washington D.C. and helped cover the 2000 US Presidential election. After my return to Germany I split my time between a day job as a public relations account executive and a freelance position as a news producer for WDR television.
It was after moving to Los Angeles in 2004 that I discovered the world of marketing and later social media. My jobs led me from managing the German localization of online skill games for Worldwinner (GSN) to leading the international launch campaign for an online startup to freelancing for German correspondents’ offices covering red carpet events and press junkets in Hollywood.
I then managed the marketing communications programs for two academic institutions in Los Angeles — Emperor’s College and Woodbury University School of Architecture. And I led the marketing campaigns for the St. Baldrick’s Foundation, the largest private funder of childhood cancer research in the United States.
After moving to Toronto in 2016, my life and work was uprooted once again. Toronto has proven to be a source of inspiration for my own mission-driven business idea. Thanks to the Toronto Centre of Social Innovation and some amazing social entrepreneurs I have met in the city, I decided to raise my own voice and launched Communications Rebel in 2017.
Since then, I have had the pleasure to work with some amazing social entrepreneurs, individual changemakers, and organizations in Canada, the US, and Europe like Human Connection, MindEQuity, Liftana, Futurpreneur, BITS, and U for Change. It’s such an honor to be able to do this work.
Nina is super committed, and her goal is to help her client succeed. She does the job by listening, consulting, setting up a workable action plan and giving super practical advice. She helped me create the right communications tools for my specific needs and channels. Her professional focus is on people and storytelling, and I encourage you to work with Nina if you’re looking for consultation and action on how to successfully navigate the digital world!
Out of the organizations and entrepreneurs I’ve worked with in North America and Europe, those that are seeing the biggest impact are the ones that let their brand voice be shaped by their purpose and their vision.
I will encourage you to embrace a jargon-free message and foster a real conversation with your fans – human to human. My services are available both in English and German.
To me a rebel is someone who exhibits great independence in thought and action — something you don’t see often in our homogenous and template-driven online business world that favors vanity metrics. I’m excited to help you tell your story, accelerate your momentum and make a difference – YOUR way.